Image for WATCH: Gay and lesbian couples bare all in new campaign

WATCH: Gay and lesbian couplesbare all in new campaign

A hot new campaign from Dunlop Volley featuring young same-sex attracted Australians donning the iconic tennis sneaker and not much else has got us asking “N E 1 4 10S?’

The fast-paced ad follows a gang of impossibly attractive Australians as they cavort on rooftops, tennis courts and outdoors wearing Volley sneakers and underwear (or sometimes just their sneakers).


📷 via Mumbrella

Included in the squad are a lesbian couple, who share an erotic kiss on a tennis court, and a gay couple who are often seen embracing, rolling around on the ground together, and at one point sharing an intimate kiss in the boot of a car.

Eagle-eyed SameSamers may recognise the bloke on the right as none other than incoming editor, Samuel Leighton-Dore, who appears in the campaign alongside real-life boyfriend, Brad.

Dunlop’s John Szwede tells Mumbrella that “the campaign celebrates one of the most universal freedoms, freedom of who we love and how we love them. In doing so we are rooting for change in a typically light-hearted Australian way.”

Anyone who has watched the ad will agree that there seems to be a great deal of rooting going on.

Comments

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Dissily Mordentroge

Dissily Mordentroge said on the 9th Sep, 2016

Much as I expected to hate this add the infectious joy and, dare I say innocence, won me over. But what do the purple sneakers at the end mean?

Asherbella

Asherbella said on the 10th Sep, 2016

Dissily: Purple is the official colour of bisexuality.

Great theme, lovely imagery, good energy - but most of the models are too thin. There should have been more body-diverse people, maybe a few Asians and a black dude thrown in. Volley has branded itself to appeal to twenty-something white bisexuals...

Carpe-Diem

Carpe-Diem said on the 10th Sep, 2016



Dissily: Purple is the official colour of bisexuality.

Great theme, lovely imagery, good energy - but most of the models are too thin. There should have been more body-diverse people, maybe a few Asians and a black dude thrown in. Volley has branded itself to appeal to twenty-something white bisexuals...

Or it could be just enhancing, in an advertising sense, that Dunlop Volley recognise that not everyone is the same & that they embrace the difference. Hence the purple Dunlop Volleys in a sea of white ones.