It’s all about going ‘viral’ on the internet these days, and putting Kylie on a mechanical bull in lingerie is sure to send the hit meter soaring.

Winner of the Best Ever Celebrity Viral Ad, an award created by website GoViral, the Kylie Monogue Agent Provocateur advertisement may be for 18-year-olds and over, but the 90 second clip still managed to take top place.

Beating President Obama and fellow Australian Nicole Kidman, Kylie’s 2001 ad reached 350 million hits online, and with her newly bestowed award the clip will surely receive a couple of million more. Also featured on the list were celebrity advertisers Pink and Tiger Woods.

Watch Kylie work up a sweat here: